Dear friend, welcome to my website.

My aim is to make this blog an ongoing record of my experiences and observations, in the hope that I might both aid and record my own personal growth and development and help, encourage and inspire anyone who happens to read what I’ve written.

Gradually I’ll aim to fill in some back story – it’s one way to write my autobiography as I go along I guess. Could be a long read from start to finish, depending on how long I live!

I deliberately wanted to start this before I, or anyone else, could describe me as being what the world likes to call ‘successful’. I wanted people to read about something I’d done and say “wow! – if he could do that, so can I”.

“It’s OK for Them”

I confess to being a self-help fanatic. Now I don’t know if you share my view, but it frustrates the hell out of me that most personal development gurus/experts/trainers, who tell us how we can be like them, seem to already be successful – they’ve already ‘made it’ in the eyes of their audience.

On the one hand, that gives them credibility; on the other, it stops someone who feels a million miles away from reaching the same level of success, influence and celebrity (and may not even want to), from being able to relate to them. I’ve often found myself thinking “Well it’s OK for you to say those things – you’ve got the perfect life already”, or “I could never be like you or make the incredible sacrifices you made or take the risks you took to get there” (if they are to be believed).

I’m not saying we can’t learn from these people – absolutely we can; I just know, from experience, that it’s easier to find excuses for why someone else’s advice won’t work for you when you don’t feel you have anything in common with them. Change can only come from within ourselves; when we’re willing and able to trip that self-belief switch we all have in our heads –  and keep it switched on for long enough to take the action required and to keep going through the tough times until we reach our own definition of success. In my experience, you can only flip that switch if something really resonates with you so that you relate to it on a deep emotional level.

Keeping it Real

Now, what if someone were to come along and, instead of recounting how they got into thousands of pounds worth of debt or spent the last pound in their pocket on going to a seminar, before becoming a world-famous gazillionaire – what if they just told a story about how they procrastinated, made some unwise spending decisions, had some largely unspectacular successes and failures and, after a good period of time and sustained effort came out the other side with evidence of growing success in all areas of their life. Now there would be someone I could identify with.

And that’s exactly who I want to be for you – charting my progress as it happens and recording my thoughts, feelings and experiences at the time of the event – not remembering them in hindsight from the comfort of the leather chair in my luxury mansion. And there’s a really important reason for doing this; because, over time, you forget the actual details of a situation so, when recalling a memory, it can be easy to re-write what actually happened in your brain so that you ‘believe your own lies’.

Let me reassure you that when I first started this website back in March 2012 I was not what I, or most other people, would call successful; I was, purely and simply, a time rich, cash poor, 42-year-old man who refused to give up on his dream of becoming a highly successful internet marketer.

Could we help each other become the success stories we’d love to read about?

I certainly would never pretend to have all the answers myself.  I believe that everybody’s personal wisdom is a combination of lessons learned through other people and through their own personal experiences.  That’s why I intend to share not only my own content, but also links to other stuff that I’ve found practical, inspirational, or just plain amazing or funny.

Why else am I doing this? Well firstly, I want to record my own journey towards success in all areas of my life. Secondly, if you’ve been through some of the struggles I admit to facing and are generous enough to share your experiences with me, by leaving your comments on this site, I believe I will grow as a result. Thirdly, I believe there’s a psychological ‘tipping point’ – a switch that is made in the head – which has occurred in every achiever who has ever lived and is the point at which their ‘struggle story’ ends and their success story begins. I wanted to be able to look back on this site, identify the moment when that happened for me and see what lessons could be drawn from it.

Enjoying the journey – in a SIMPLE way

Along the way, my aim is to relish in the journey and not miss out on the daily joys of life by just focusing on where I want to get to or the type of person I want to become. To help me, I have invented my own SIMPLE philosophy as a tool for personal growth and organisation and I’m sharing it here, in case you find it helpful to use yourself. My SIMPLE Philosophy post explains in more detail what each letter stands for and other posts chart my progress and experiences in each of these six categories.

Finally, before you explore the rest of this site, I want you to know that I have tremendous respect for you as a fellow human being. Whether your thoughts, beliefs or experiences are similar or wildly different from mine, we are all sharing this roller coaster called life. I truly value your opinion, whatever it may be, so please feel free to comment with your own philosophies and progress.

In the meantime, whether you never pass this way again, or we become firm friends, I want to thank you for investing your precious time reading this post; and I sincerely hope the information I provide, on this website and elsewhere, will help you on your own journey of personal discovery.

To our futures,

Paul Sig Casual

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